When people ask ChatGPT, Perplexity, or Google AI who to call — does your name come up? If not, you're losing customers to competitors who figured this out first.
Google still handles the clear majority of search — but independent estimates now put AI assistants at roughly 15–20% of query volume, up from almost nothing three years ago. That share is concentrated in exactly the research-heavy questions that precede a buying decision. The businesses AI already knows how to recommend will meet those buyers first.
ChatGPT, Perplexity, and Google's AI Overview answer questions directly — users never see the 10 blue links anymore.
Ranking on page 1 of Google means nothing if AI summarises the answer and your business isn't cited as the source.
AI engines establish citation patterns early. The businesses that build authority now lock out competitors for years.
A clear, three-step process to make your business the AI's first choice in your market.
We run your business through 40+ AI queries across ChatGPT, Claude, Gemini and Perplexity. You get a scored report on exactly where you stand — and where you're bleeding customers.
We create the content, citations, and structured data signals that teach AI engines to trust and recommend you. Think of it as training the algorithm to choose you first, every time.
We re-score you on the same six dimensions as your baseline, so you can see exactly what moved and what didn't. Authority signals compound — the earlier you build them, the harder they are for a competitor to displace.
Enter your details — we'll scan 6 AI visibility dimensions and show your score in 60 seconds.
Analysing your business...
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Most agencies will tell you AI visibility matters. We test it — real customer questions, put to real AI assistants, and we count how often your name comes back.
We scan your site the way an AI crawler does and score it across six dimensions. No prompt testing — this measures whether you can be cited, not whether you are.
We ask ChatGPT, Claude, Gemini and Perplexity the questions your customers actually ask — without naming you — and count how often you come back. Then we show you what to fix.
The same test, re-run every month, with the change from last time. You find out whether you are gaining ground in AI search, or whether a competitor is.
The technical work every report finds and nobody enjoys doing. Fixed price, fixed scope, delivered and closed — no retainer, no lock-in.
When someone asks ChatGPT, Perplexity, or Gemini to recommend an app in your category — does yours come up? Find out free in 60 seconds.
Tell us about your app and we'll check how it's being recommended — or ignored — across ChatGPT, Claude, Gemini and Perplexity.
Analysing your app...
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We're not a tech startup that pivoted to AI. We're marketers who spent years helping Australian businesses dominate traditional search — and we saw early that AI search was going to change everything.
GEO isn't a trend. It's the next decade of search. We built Apex Authority to make sure Australian businesses don't get left behind while their competitors figure this out quietly.
Start with a Free Audit →Apex Authority is new. We don't have a wall of client quotes, and we're not going to invent one — an agency that sells trust signals shouldn't be faking its own. Here's what we can show you instead: exactly how the scoring works, so you can check it yourself.
The businesses that build AI authority in the next 12 months will dominate their markets for the next decade. Start with a free 60-second audit.